MOVIE STAR
NAMES HOWARD RADZIMINSKY SENIOR VICE PRESIDENT OF SALES
New York, NY – January 18,
2000 -- MOVIE STAR, INC. (AMEX: MSI) today reported that Howard Radziminsky
has rejoined the Company as Senior Vice President of Sales, a newly created
position reporting to Mel Knigin, Movie Star’s President & CEO. In this role, Mr. Radziminsky is now
responsible for the sales of the Company’s Cinema Etoile and Movie Star
intimate apparel divisions, as well as its Meant To Be loungewear and sundress
business.
Mr. Radziminsky has nearly
three decades of experience in the intimate apparel business, including 16
years at Maidenform, Inc. where his last position was Vice President of
Sleepwear. This is the second time he
has been a member of Movie Star’s executive sales team. From 1990 to 1996, Mr. Radziminsky was Vice
President of Sales of the Company’s higher end Cinema Etoile division. Most recently, he was Vice President of
Sleepwear at Lady Ester Lingerie.
Commenting, Mel Knigin,
President & CEO of Movie Star, stated, “There is no question that Howard
adds the ‘right stuff’ to our sales organization. Howard has a wealth of intimate apparel know-how and experience
as a team builder. Capitalizing upon
his strong retail relationships, Howard will have direct contact with many of
our largest customers as well as lead the entire sales force. Howard’s decision to rejoin Movie Star is
indicative of his enthusiasm for our business direction with its emphasis on
fashion merchandise and his confidence that he will again be a star producer
with us.”
A member of the Under
Fashion Club, Mr. Radziminsky and his wife Jacklynn reside in New City, NY.
MOVIE STAR, INC. produces and sells ladies
sleepwear, robes, leisurewear, loungewear, panties and daywear and also
operates 28 retail outlet stores.
Certain of the matters set forth in this press release are forward looking and involve a number of risks and uncertainties. Among the factors that could cause actual results to differ materially are the following: business conditions and growth in the industry; general economic conditions; addition or loss of significant customers; the loss of key personnel; product development; competition; foreign government regulations; fluctuations in foreign exchange rates; rising costs for raw materials and the unavailability of sources of supply; the timing of orders booked; and the risk factors listed from time to time in the Company's SEC reports.
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CONTACT: INVESTOR
RELATIONS COUNSEL:
Movie Star, Inc. -or- The Equity Group Inc.
Thomas Rende, CFO Linda
Latman (212) 836-9609
(212) 684-3400 www.theequitygroup.com